Head of Strategy & Growth

Dagsmejan, headquartered in Zurich, Switzerland, is a pioneering brand committed to revolutionizing the sleepwear category and improving sleep quality globally. Grounded in scientific research and innovation, we are dedicated to enhancing the well-being of our customers by creating the most comfortable and scientifically-proven sleepwear. With a strong emphasis on quality, comfort, and innovation, Dagsmejan has garnered widespread acclaim, boasting over 25,000 5-star reviews from customers across 80 countries. Our dedication to excellence has been recognized by the Financial Times, ranking us among Europe's 1´000 fastest-growing companies as #48 in overall and #1 in Switzerland.

As we continue to expand, we are seeking a visionary and dynamic individual to join our team as the Head of Strategy & Growth. In this role you will play a pivotal role in shaping the future trajectory of our brand. Reporting directly to the CEO, you will lead key strategic initiatives, including new market entry, exploring new channels, building and nurturing strategic partnerships and leading strategic technology projects. You will be responsible for identifying growth opportunities, driving innovation, and maximizing our market presence – from strategy to execution.


What we offer...

  • A company with a purpose, and opportunity to positively influence everybody’s life. Sleep is one of the most important instruments for our personal health and wellbeing – here at Dagsmejan you can make a difference.
  • Not stuck in a rut! At Dagsmejan every day brings new challenges and new opportunities in a vibrant and truly innovative start-up environment
  • A position to make an impact. This is not another corporate role where you work within your box, together with the team you will shape the future of Dagsmejan and of how to sleep smart.
  • Office in the heart of Zurich with excellent transport links.
  • Flexible working hours and up to 2 days a week home office.
  • Dynamic, international team with a great spirit.


What you will be doing...

  • Develop and execute comprehensive strategies to drive growth and expand market reach.
  • Lead initiatives for new market entry/expanding existing markets, including market analysis, strategic planning, with full responsibility for execution.
  • Identify and develop new channels for distribution, leveraging both traditional and innovative approaches.
  • Build strategic alliances and partnerships and act as the key relationship manager accordingly with full responsibility for commercial results.
  • Lead strategic technology projects to enhance operational efficiency and customer experience, from concept to implementation.
  • Collaborate cross-functionally with teams across the organization to align strategies with overall business objectives.
  • Analyze market trends, competitive landscape, and customer insights to identify opportunities for growth and innovation.
  • Monitor and evaluate the performance of strategic initiatives, making data-driven recommendations for optimization.
  • Foster a culture of innovation and continuous improvement within the organization.


Your profile...

  • Master´s degree in Business Administration, Marketing, or a related field from a top university
  • Minimum of 5 years of experience in strategy, business development, or related roles with a spike in apparel, fashion or consumer goods industry
  • Proven track record of leading strategic initiatives in a fast-paced environment.
  • Strong understanding of E-Com technology architecture front-to-back and proven track record to lead and successfully implement technology projects.
  • Strong analytical skills with the ability to translate insights into actionable strategies.
  • Excellent communication, presentation, and interpersonal skills.
  • Demonstrated leadership abilities with experience managing cross-functional teams.
  • Fluent in English & German (oral and in writing)
  • Valid permit to work in Switzerland
  • Passion for personal health, sleep health and wellbeing is a plus


Want to join us?

If you are a sales leader with a passion for driving growth and making a positive impact in the sleepwear industry, we invite you to join our team at Dagsmejan. Apply now to be considered for this exciting opportunity to shape the future of sleep innovation


We are looking forward to receiving your application on careers@dagsmejan.com.  If you have more specific questions, please do not hesitate to drop-us an email.